Online Marketing Degrees and Programs
Online degrees in marketing: dedicated degrees, and other degrees with an official marketing concentration — each listing says which. A general degree with only a few marketing modules is not listed here.
62 programs · page 3 of 4
Listed alphabetically by school. This directory is not a ranking. What we list
The University of North Carolina at Chapel Hill
Online MBA
Business Administration - Eller College (MBA)
Online MS Marketing
Master of Business Administration
University of Illinois Urbana-Champaign
iMBA (Online MBA)
Digital Marketing MSc - Online Course
University of Maryland Global Campus
Marketing (Bachelor of Science)
University of Maryland Global Campus
Business Administration (MBA)
University of Maryland Global Campus
Management: Marketing (Master's Concentration)
University of Massachusetts Amherst
Isenberg Online MBA
Marketing (B.B.A.)
University of Wisconsin–Madison
Bachelor of Business Administration in Business Administration: Marketing (online)
BS in Business Administration
Marketing (online)
About online marketing degrees
Marketing degrees cover consumer behavior, brand and product management, market research, analytics and digital channels.
Online marketing study is offered as dedicated degrees (BS/BSc Marketing, MSc Marketing, MS Marketing, MSc Digital Marketing) and as marketing concentrations inside business and MBA programs.
Bachelor's, master's and doctoral pathways
Bachelor's
Bachelor's degrees in marketing build on a business core; some online business degrees offer marketing as a major or concentration.
Master's
Specialized marketing master's degrees range from strategic marketing to digital marketing and analytics. Some include live online sessions at fixed times; profiles show schedule and time zone where published.
Doctoral
Doctoral study in marketing is normally a specialization within a business PhD or DBA.
Dedicated degrees and concentrations
Dedicated marketing degrees are listed as such; marketing specializations inside MBAs and business degrees are labelled as concentrations.
Where the institutions are based
A destination is where the institution is based, not a residency requirement or a promise of eligibility.
Delivery and attendance
- 9 of 62 programs state that no campus visit is required. Show them
- 9 require some in-person attendance — residential weeks, an on-campus induction, exams or a defense — shown on each profile.
- 42 do not say either way on their official pages; we show them as not verified rather than assume.
Admission differences to check
- Most marketing master's degrees accept graduates from any discipline; some ask for business or quantitative modules.
- Portfolio or work-experience requirements are shown only when published.
- Among listed programs, 0 publish a required GMAT/GRE and 17 publish it as optional, waivable or not required; 11 require work experience. The rest do not state it.
Tuition context
56 of 62 programs publish tuition we could verify. Figures stay in the institution's own currency and basis and are not converted; per-credit, annual and whole-program prices cannot be compared directly.
Published bases: per credit (38), entire program (34), per academic year (11), per term (3), per semester (1).
| Currency | Programs | Range |
|---|---|---|
| EUR | 4 | €7,200 – €8,640 |
| USD | 2 | US$25,500 – US$30,895 |
| GBP | 7 | £8,500 – £34,400 |