Atlantic Technological University

Digital Marketing MSc
Overview
A part-time, 100% online MSc of 180 credits in digital marketing, studied over two years with six intakes per year; from January 2027 the award is titled Digital Marketing with Data Analytics MSc.
- Official program name
- Digital Marketing MSc
- Awarded degree
- MSc Digital Marketing (renamed Digital Marketing with Data Analytics MSc for January 2027 starts)Source: coventry.ac.uk · verified October 11, 2026
- Degree level
- Master's — MSc / MS
- Awarding institution
- Location
- Coventry, United KingdomWhere the institution or the unit that runs the program is based. Study is online; this is not a residency requirement and does not decide whether you may enroll.
- Subject
- Credits
- 180 creditsUK credits — not directly comparable with other credit systems.Source: coventry.ac.uk · verified October 11, 2026
- Duration
- 2 years part-timeSource: coventry.ac.uk · verified October 11, 2026
- Start terms
- January, March, May, July, September, NovemberSource: coventry.ac.uk · verified October 11, 2026
- Language of instruction
- EnglishEvidence: the program is offered and assessed in English as published; a module-by-module language statement is not published.Source: coventry.ac.uk · verified October 11, 2026
Why this program is listed
100% online part-time MSc awarded by Coventry University (OfS-registered, research degree awarding powers); UK institution with IELTS requirement and no other teaching language indicated.
Source: coventry.ac.uk · verified October 11, 2026We list English-taught online bachelor's, master's and doctoral degrees in business subjects, awarded by institutions with legal recognition in their country. Eligibility rules
Online format and attendance
- Academic delivery
- Fully onlineAll teaching is online and the institution states no required on-site activity for this program.All teaching is online and the institution states no required on-site activity for this program.Source: coventry.ac.uk · verified October 11, 2026
- Campus visits
- Campus attendance: not verified
- Placement / internship
- Placement requirement: not verified
- Class schedule
- Mixed (live + self-paced)Live sessions: optional live sessions typically between 9-5 GMT, recordedSource: coventry.ac.uk · verified October 11, 2026
- Study intensity
- Part-timeSource: coventry.ac.uk · verified October 11, 2026
The program page does not say whether campus visits, in-person exams or placements are required. Ask the institution before you apply — missing information is not “no requirement”.
Curriculum
Other
- Renamed Digital Marketing with Data Analytics MSc from January 2027, with new course codes.Source: coventry.ac.uk · verified October 11, 2026
Admissions
- Prior degree / qualification
- RequiredHonours degree 2:2 or above in a related discipline, or international equivalentSource: coventry.ac.uk · verified October 11, 2026
Tests
- IELTS Academic
- Required — minimum 6.5At least 5.5 in each component; pre-sessional English programme available.Source: coventry.ac.uk · verified October 11, 2026
We do not publish acceptance rates or estimate admission chances.
Start dates and deadlines
- Rolling
Tuition and fees
| Category | Amount | Basis and year |
|---|---|---|
| All online students | £10,440GBP | entire program · 2026-27Source: coventry.ac.uk · verified October 11, 2026 |
Scholarships and financial aid
Alumni discount Tuition discount
25%
Eligibility: Coventry University graduates
Source: coventry.ac.uk · verified October 11, 2026Tuition fee discount Tuition discount
Up to 10%
Eligibility: Applicants to a 100% online degree course
Source: coventry.ac.uk · verified October 11, 2026Regionalised pricing Tuition discount
Fees vary by location; contact enrolment advisors for the local fee
Eligibility: Based on the applicant's location
How to apply: Contact the Enrolment Advisors
Source: coventry.ac.uk · verified October 11, 2026
Institution-wide awards are listed because they cover online students at this level; eligibility conditions apply.
Recognition, accreditation and eligibility
Legal recognition of Coventry University
Office for Students (OfS)
Registered higher-education provider — Registered (Approved (fee cap))
Authority in United Kingdom
“OfS Register entry for Coventry University (UKPRN 10001726): registration status Registered, category Approved (fee cap).”
Source: register-api.officeforstudents.org.uk · verified October 11, 2026Office for Students (OfS)
Degree-awarding powers — Research degree awarding powers
Authority in United Kingdom
“OfS Register: highest level of degree awarding powers held: Research (awarded 1992); university title granted 1992.”
Source: register-api.officeforstudents.org.uk · verified October 11, 2026
Business-school and program accreditation
CIM
Business-school accreditation — Accredited · Accredited by the Chartered Institute of Marketing (CIM) for the 2026/27 academic year.
Source: coventry.ac.uk · verified October 11, 2026
Recognition in the institution's own country does not guarantee that the degree is recognized for employment, licensing or further study everywhere. Check with the relevant body where you plan to use it.
International applicants
- Online courses are open to UK and international students; regionalised pricing and discounts are offered by location.Source: coventry.ac.uk · verified October 11, 2026
Sources and verification
- register-api.officeforstudents.org.uk/api/Provider/10001726 — Accreditor directory, verified October 11, 2026
- coventry.ac.uk/online/course/digital-marketing-msc/ — Official program page, verified October 11, 2026
- coventry.ac.uk/online/enrolment-information/ — Official program page, verified October 11, 2026
- coventry.ac.uk/online/online-learning-fees/ — Official tuition and fees page, verified October 11, 2026
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Online Business Schools is independent and not affiliated with Coventry University. Information is collected from official pages and can change; confirm requirements, costs and deadlines with the institution.